Customer stories

H.I.S. Travel

ADInstruments’ comprehensive, easy-to-use products are highly-cited in scientific journals and widely-used in classrooms and forward-thinking learning programs.

Context

H.I.S. Travel provide specialist travel solutions to and from Japan.  

Our client had sponsored a Japanese film festival touring across Asia Pacific and needed to capture travel partners attention and secure prospects for engaged marketing. 

 

The Challenge

H.I.S. Travel Australia & New Zealand wanted to engage prospects at the 2015 Japanese Film Festival to inspire them to travel to Japan.

The 2015 Japan Film Festival is held across 5 cities in Australia. The animated film, Miss Hokusai was chosen and as a sponsor vehicle via a 30-sec TVC spot that would run before the start of the film.

While the brief was clear, the challenge was two fold, cost and time. In under two weeks, Blirt needed to deliver a storyboard, messaging, design creatives, film, sound and edit that captured the artesian context of the film festival and communicate the beauty of Japan.

The Solution

Blirt produced a TVC with artistic references to Japanese Anime / flat animation.

The artistry would connect with viewing audience, as the sponsored film, Miss Hokusai is an animated film.

The production method allowed Blirt to respond quickly within a defined budget.

The result was a simple, but beautiful opening sequence to the film festival. 

The Result

This simple but beautiful depiction of Japan through animation was well supported by a background score that comprised of a fusion between bells, drums, and wooden clappers, some of the earliest forms of music in Japan.

The film festival was a success and the client was proud to present quality communication built on the art and style of Japan.

view more

Customer Stories

Juice Media

Juice Media

Blirt have helped the Juice Media Executive Team, gain clarity across the fundamental areas of their business and unlocked valuable insights into where they excel and what and where their roadblocks are.  

read more
UCare

UCare

Blirt have helped UCare gain clarity in strategy, reposition the brand, redefine product offering and pricing in order to accelerate sales and increase deal size.

read more
The Digital Centre

The Digital Centre

The Digital Centre wanted to automate several functions inside their organisation using technology that unlocks the barriers to scale.

read more
Sales Playbook

Brand Anatomy: Sales is coming soon...

Register to receive notifications and updates about Brand Anatomy: Sales from the Team

Thanks for registering, we'll keep you up-to-date!

Brand Anatomy Calibrate

Brand Anatomy:Calibrate is coming soon...

Register to receive notifications and updates about Brand Anatomy: Calibrate from the Team

Thanks for registering, we'll keep you up-to-date!

Marketing Playbook

Brand Anatomy:Marketing is coming soon...

Register to receive notifications and updates about Brand Anatomy: Marketing from the Team

Thanks for registering, we'll keep you up-to-date!

Service Playbook

Brand Anatomy: Service is coming soon...

Register to receive notifications and updates about Brand Anatomy: Service from the Team

Thanks for registering, we'll keep you up-to-date!

CX Playbook

Brand Anatomy:CX is coming soon...

Register to receive notifications and updates about Brand Anatomy: CX from the Team

Thanks for registering, we'll keep you up-to-date!

EX Playbook

Brand Anatomy:EX is coming soon...

Register to receive notifications and updates about Brand Anatomy: EX from the Team

Thanks for registering, we'll keep you up-to-date!

BALANCING BRAND - ART & SCIENCE

Interested to learn about Brand Anatomy

Brand anatomy is a sense making framework that brings the clarity to grow your business.   

  1. 1. Gain the clarity to design a cut through identity built on a robust character of who you are and what you stand for  

  2. 2. Create the alignment in your team to reduce roadblocks and accelerate good decision making  

  3. 3. Build the skills and the systems to release growth across your business using proven playbooks customized for you  

One of the Team will be in contact with you soon!